Sneak Peak: "Personal Effects: Sword of Blood" prequel by J.C. Hutchins

As you know, my print debut -- the supernatural thriller Personal Effects: Dark Art -- will be in bookstores this June. (Be one of the first to own a copy by pre-ordering here.) While there are no current plans to release Dark Art as a podcast novel, I am crafting two novella-length, podcast-exclusive works to celebrate its release.

In a "first-ever in publishing" innovative twist, these complementary stories are prequel tales. The first to see release, Personal Effects: Sword of Blood, will debut in May. Chronologically, this novella takes place in late October 2008, a week before the events seen in Dark Art.

Sword of Blood follows the adventures of Brinkvale Psychiatric art therapist Zach Taylor as he pursues a deadly secret concerning Gertrude "Spindle" Spindler, a relentlessly cheerful elderly woman with a dark past. Confined to Brinkvale for life, Spindle has crafted what she calls "the grand design of nine," and invites young Zach to unwind its meaning. Zach soon descends into a world of mystery, psychics and hidden subcultures...

Below is a sneak peek of Personal Effects: Sword of Blood, an unedited excerpt that describes the horrific setting for the Personal Effects series: the subterranean Brinkvale Psychiatric hospital, strangely known by locals as "The Brink." You'll soon learn why, as you take a tour of one of the facility's most disturbed levels...

Chapter Three

The rest of the afternoon was spent scanning patient artwork, posting it to the “special programs” section at Brinkvale’s website, and making my rounds in the deepest patient level in The Brink. Somewhere along the past century, this eighth sub-floor of Brinkvale acquired the nickname Golgotha, after the place where Jesus Christ was killed. Rumor has it that a priest who once worked here named it so because Golgotha was a place that sparked eventual rebirth.

The priest was also apparently addicted to self-administered electroshock therapy, so I take that interpretation with a proverbial grain of salt.

This level of The Brink was reserved for the violent, mind-shattered lifers that no other New York institution wanted. They rarely had family. They never had visitors. When Freddy Krueger has nightmares, these are the people he dreams of.

My heart breaks when I come here. From a therapist’s perspective, It’s exhausting work. A great many of these people are too sick to understand that they’re sick. Others never unlearned their predatory, destructive proclivities, and never wanted to. A handful had made breakthroughs years ago, and were now trapped here, wracked and wailing with guilt, damned for the rest of their days.

In this criminally underfunded and understaffed facility, Golgotha was the floor that received the fewest resources. If you want to step a century into the past and see what living in a madhouse was like, just hit the “8” button on Brinkvale’s elevator. The screams alone will make your skin crawl right off your bones...

--J.C.

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J.C.'s Balticon schedule by J.C. Hutchins

This Memorial Day weekend, I'll be hanging out and having a blast at Balticon 43, a terrific sci-fi convention near Baltimore. This will be the third year I've attended, and I think this will be the best one yet. In addition to speaking on several panels, knocking back beers with old pals (and making new friends), I'm thrilled to be hosting a launch party for Personal Effects: Dark Art. I also hope to do a reading from Dark Art while I'm there. And there might be another surprise...

Here's my schedule for panels and events for the weekend. I hope you'll attend. Let's hang out!

Friday, May 22 11pm: Nanofiction: The Next Big Thing?

Saturday, May 23 4pm: Reading 6pm: What Is Social Media? 10pm: Live! Mr. Adventure

Sunday, May 24 3pm: Anti-Social Media 4pm: Best Promotion Techniques from the New Media Pros 10pm: Personal Effects: Dark Art and Christiana Ellis' Nina Kimberly the Merciless book launch party

--J.C.

New 7th Son: Descent "Print Edition" cover by J.C. Hutchins

Back in January, I unveiled the "print edition" cover for 7th Son: Descent, which will be released by St. Martin's Press this fall. I did the Snoopy dance. You did the Snoopy dance. The cover was slick and intriguing. See it here. After some discussions over in NYC's Flatiron Building (where St. Martin's calls home), the publisher decided to give the cover an upgrade. While I was pleased with Descent's original cover, I'm thrilled beyond words by this new iteration, which appeared in my inbox this morning.

Call it Version 2.0. Kilroy would be proud.

This cover truly captures the spirit of Descent and the 7th Son trilogy ... and it does what the very best book covers do: deftly tells a visual narrative. It's all here, folks: seven identical men, DNA strands, cool high-tech elements, implied action, and a title design that feels like a "brand" logo (something this self-made marketer greatly appreciates). It's a terrific representation of my tech-fueled potboiler thriller.

Toss in a killer cover blurb by my nemesis Scott Sigler, and the thing's gold.

And more cool news about Descent: yesterday, I spied the interior design of the book. It's an elegant presentation, with a few delightful graphical surprises.

I love this cover, and am proud to know it will be on bookstore shelves later this year. I hope you love it too, and will find room for Descent on your bookshelf at home.

--J.C.

J.C.'s "The Next Fix-Kindle" Promo by J.C. Hutchins

Professional writer, dark god and all-around badass Matt Wallace recently asked me to create a video promo to celebrate the release of the AWESOME Kindle release of his short story anthology, The Next Fix. Here's what I cooked up; I hope you enjoy it.

More important, I hope you by The Next Fix for the Kindle. At four bucks, you'd be a fool not to snag a copy.

--J.C.

"Personal Effects: Dark Art" Book Trailer #2 by J.C. Hutchins

The innovative "vlurb" book trailer series for Personal Effects: Dark Art continues with this installment featuring bestselling horror authors Jeremy Robinson and Scott Sigler. These guys are horror maestros, and I'm honored to know that the book gave them a case of the wiggins. Co-producer/editor Michael Bekemeyer gets a big hat-tip for his continued brilliance in the cutting room. Find the first video trailer here.

Please spread the word about this ongoing, groundbreaking video promotion by embedding the video on your blog. Email this page to friends. Tweet it. Facebook it. If you think this video is worthy of sharing, please do what you can to spread the word.

So click play. Crank it up. Be afraid of The Dark

More videos are coming. Personal Effects: Dark Art. In bookstores everywhere this June. Pre-order now.

--J.C.

"Personal Effects: Dark Art" Book Trailer #1 by J.C. Hutchins

Personal Effects: Dark Art is more than a book -- it's an experience. Combining the narrative drive of a novel with a brainbending Alternate Reality Game, it blurs fiction and reality, making you part of the story. (Learn more about the book -- and pre-order it -- here.) Personal Effects: Dark Art is a genre mash -- part thriller, part procedural, part supernatural horror.

Personal Effects: Dark Art is fiction like you've never experienced -- and it deserves an equally innovative book trailer video. This ain't your father's book trailer. It's an ambitious mashup: part trailer, part author blurb. It was assembled on a shoestring budget, though I insist you'd never know.

Co-producer/editor Michael Bekemeyer and I spent months crafting this video for you. It's the first in a series; expect more "vlurb" installments in the weeks ahead, each featuring testimonials from icons in the horror storytelling industry. We're rewriting the rules of book promotion. We want you along for the ride.

Crank it up, and enjoy. And ... if you're feeling generous ... evangelize.

Please spread the word about this groundbreaking video promotion. Email your friends. Embed the video on your blog. Rate it. Comment on it. If you think this video is worthy of sharing, please do what you can to spread the word.

More videos are coming. Be afraid of The Dark.

Personal Effects: Dark Art. In bookstores everywhere this June.

--J.C.

REVIEW: "Patient Zero" by Jonathan Maberry by J.C. Hutchins

Jonathan Maberry must be stopped. No writer should be allowed to be this good, ever. Two weeks ago, Maberry's latest novel, Patient Zero, hit bookstores ... and I haven't had a good night's sleep since. Part 28 Days Later, part 24, this book is the unholy offspring of George A. Romero and Tom Clancy. It's bloody brilliant stuff.

Maberry -- who is a multiple Bram Stoker Award-winning author -- has knocked it out of the park with Patient Zero. The concept is killer. So is Maberry's execution.

Meet Joe Ledger, a Baltimore cop who's got badassery in his genes. He's ex-military, can kill you with a single martial arts punch, and is whip-smart. He's the man Alpha males dream of being. Stellar detective.

But Ledger soon finds himself far from his precinct -- and his comfort zone -- when he's recruited by an ultra-secret government organization called the Department of Military Sciences. The DMS has big plans for him ... after all, they need Ledger to kill the very terrorist he offed less than a week ago.

You read that right. Ledger killed the terrorist. The terrorist was d-e-d, dead. He came back.

The DMS taskforce was created to deal with the problems that Homeland Security can’t handle. In this case, the problem is zombies. Lots of 'em, many created by a super bio-weapon engineered by a terrorist group. The stakes are high -- the only way stakes should be, in my opinion -- and Ledger is in way over his head.

Maberry spins a tale that's ferociously scary, over the top ... and yet, absolutely rooted in reality. Hero Ledger is an authentic character, and the technology he and the DMS use are pulled from the front lines, not the space age. The supporting ensemble cast -- including Ledger's psychologist friend; a mysterious leader of the DMS; and an unlikely love interest -- are realized as truly human characters, not cannon fodder cutouts.

And the villains. Oh, how they rock. A billionaire with ambitions to jump-start the apocalypse to make a financial killing. A beautiful, genius -- and deadly -- biochemist with a jones to set forth the greatest jihad the planet has known. A terrorist mastermind who's far more clever than he appears.

And behind it all, pulling the strings like a master, is Maberry. His prose is well-grounded, visceral and frightening. His plotting is superb. Patient Zero is a must-read, not just for zombie fans (who will appreciate the biomedical thriller twist Maberry's cooked up), but loyalists of Clancy, James Cameron (a master writer of the ensemble cast) and action thrillers.

It's awesomely scary stuff. Highly recommended.

--J.C.

"Author Boot Camp" video by J.C. Hutchins

My boys Scott Sigler and Seth Harwood recently hosted the awesome Author Boot Camp, a two-day crash course in using new media and social media tools to build an audience, and attract attention from agents and publishers. Here's a video from the event:

If you'd like to learn more about Author Boot Camp -- and future weekend expeditions into Sigler/Harwood awesomeness -- visit AuthorBootCamp.com.

--J.C.

by J.C. Hutchins

If you're here thanks to a recent story in FANGORIA about my upcoming horror thriller novel Personal Effects: Dark Art, welcome! Dark Art represents an ambitious shift in storytelling: It combines the experience of a traditional novel with an Alternate Reality Game.

If you'd like to learn more about the book, visit my Personal Effects: Dark Art page. There, you'll snag a bit of info about the novel, and read reviews from horror novelists, screenwriters and directors, including...

Gore Verbinski, director of The Ring and the Pirates of the Caribbean trilogy “So compelling is the journey, … readers may scarcely recognize their own transformation from passive to active, as they pick up where the text subsides and become the protagonist.”

Daniel Myrick, co-writer/director of The Blair Witch Project “[Personal Effects: Dark Art] will linger in your thoughts, challenge your sense of self, and transform every benign shadow into something to fear.”

Patrick Lussier, director of My Bloody Valentine 3D “Don’t worry about the lap bar.  It won’t save you from screaming on this ride.”

...and more. We've got lots of pre-release content to roll out in the weeks ahead, so keep your eye on the blog. In the meantime learn more about the book, feel free to drop me a line with questions, and if you're up for a descent into bloody madness, pre-order Personal Effects: Dark Art!

--J.C.

Fan Of The Day #11: Cian by J.C. Hutchins

When it comes to showing muchly love for international 7th Son/Personal Effects fans, we're three for three this week! Meet  Fan Of The Day Cian, a brilliant podcaster from Ireland.

Cian Mac Mahon

Your location: Dublin, Ireland

Website, Twitter, etc.: http://www.StartingWoW.com

Your hobbies or interests: Podcasting, gaming, lots of reading...

7th Son fans rock because: They are all so happy and helpful! Also, they helped JC into two book deals. One of them without KNOWING! How awesome is THAT?

What else would you like The Beta Clone Army to know about you? I also reside on twitter @cianmm, was a writer with MINE (J.C.'s short-lived pop culture blog) while it rocked the webernet, listen to Celldweller (thanks to J.C.) and am f5ing Amazon for a release date for 7th Son: Descent.

Cian, you rock. You've been a champion for the 7th Son cause from the beginning. Thanks for strutting your fandom here, and for all the evangelism!

Will YOU be the next Fan Of The Day? Get all the deets at the Fan Of The Day page ... or fill out the form below!

--J.C.

Fan Of The Day #10: Dwight by J.C. Hutchins

Choo-choo! The Fan Of The Day train keeps on a-chuggin' -- and today, we head to Canada to meet Dwight! Dwight is a podcaster himself, and a longtime 7th Son fan. Check out his podcast, "Much to Do About Nothing," via the link below!

Dwight from Ottawa, aka "Dedog"

Your location: Ottawa, Ontario, Canada

Website, Twitter, etc.: http://www.mtdan.ca

Your hobbies or interests: Podcasting, driving, photography, cooking

7th Son fans rock because: Who else takes pride in being a clone? :)

What else would you like The Beta Clone Army to know about you? I've been a big fan of J.C.'s since the beginning -- and if I ever get a chance to meet him, I'll be buying him a beer or two!

Thanks, Dwight! Of course, when I make it up to your neck of the woods, the first round is on me. Thanks for evangelizing the cause from the very beginning!

Will YOU be the next Fan Of The Day? Get all the deets at the Fan Of The Day page ... or fill out the form below!

--J.C.

Fan Of The Day #9: Philine by J.C. Hutchins

It's another manic Monday ... and that's GOOD news for JCHutchins.net peeps! Fan Of The Day is back in action! We start this week with our first non-U.S. Fan Of The Day. Meet Philine, an Austrian superfan -- and Beta Clone #243!

Philine

Your location: Vienna, Austria

Website, Twitter, etc.: http://www.twitter.com/mithwen

Your hobbies or interests: Listening to podcasts (duh!), horse riding, TV & movies, reading, religions, history, other geeky stuff.

7th Son fans rock because: Because no other fanbase gets their author to turn the whole thing around and make it all about THEM!

Philine, you're amazing. Thanks for taking your 7th Son/Personal Effects fandom to those beautiful Austrian streets. And OF COURSE it's all about you and other superfans. You're doing all the heavy lifting! :)

Will YOU be the next Fan Of The Day? Get all the deets at the Fan Of The Day page ... or fill out the form below!

--J.C.

Fan Of The Day #8: Twowire by J.C. Hutchins

JCHutchins.net readers, meet the Twowire, today's Fan Of The Day. This handsome devil hails from Oklahoma (I hear the land he belong to is grannnnnd), is an avid Twitterer and horror fan! Befriend this dude post-haste!

Twowire

Your location: Owasso, OK, USA

Website, Twitter, etc.: http://twitter.com/Twowire

Your hobbies or interests: Travel, podcast novels, horror flicks such as My Bloody Valentine 3D (rocked!). But foremost, my wife and kids!

7th Son fans rock because: Because anyone who enjoys a novel trilogy that's intelligent, well written, full of intrigue, suspense (and even has the occasional laugh) such as the 7th Son trilogy, written by that genius J.C. Hutchins, has to rock! [ Note from JC: Twowire, the check's in the mail. :) ]

What else would you like The Beta Clone Army to know about you? Man, I am Beta Clone #219 and loving every minute of it!

Twowire, thanks for the awesome Fan Of The Day entry. I can't thank you enough for the awesome support and kind words!

Will YOU be the next Fan Of The Day? Get all the deets at the Fan Of The Day page ... or fill out the form below!

--J.C.

Fan Of The Day #7: J by J.C. Hutchins

Our JCHutchins.net Fan Of The Day is J Parsons ... and the man is a frickin' force of nature -- and a force for good! Not only is he an athlete and avid podcast listener, he's also making a difference with his charity fundraisers. I'm honored to know he's a 7th Son/Personal Effects superfan!

J Parsons

Your location: Portland, OR, USA

Website, Twitter, etc.: http://trivialmattersblog.com

Your hobbies or interests: Triathlons, fundraising, school, listening to podcasts

7th Son fans rock because: They're not afraid to display their fandom... they're ready to meet any challenge, anywhere, any time... they know a good thing when they hear it.

What else would you like The Beta Clone Army to know about you? I will be raffling off iPods and Eee netbooks (and some other stuff) for the Leukemia & Lymphoma Society starting in February. More info on my blog.

J, you are MADE OF AWESOME. With the good you do in this world, you are more than deserving of Fan Of The Day status. And kind readers, be sure to check out J's TrivialMattersBlog.com to help out with the cause, and maybe win an awesome Eee netbook or iPod!

Will YOU be the next Fan Of The Day? Get all the deets at the Fan Of The Day page ... or fill out the form below!

--J.C.

Fan Of The Day #6: Jessica by J.C. Hutchins

Meet crafty Jessica, aka Beta Clone #261, today's Fan Of The Day! She's not only a 7th Son/Personal Effects fan -- she's an ultracreative in her own right! Check out her endeavors ... and be sure to friend her on Twitter!

Jessica Pearson

Your location: Arlington, TX, USA

Website, Twitter, etc.: http://www.twitter.com/syntheticjesso

Your hobbies or interests: Knitting, reading, writing, playing video games, pretending I'm a good photographer

7th Son fans rock because: We showed the publishers that 7th Son is awesome enough to be published.

What else would you like The Beta Clone Army to know about you? I designed and knitted the hat in this picture.

Heee! Scott Sigler fans will note that Jessica's awesome hat -- we call such hats "toboggans" where I hail from :) -- is a knitted rendition of Infected's cover. How supercool! She's an infected clone!

Thanks so much for your fandom and support, Jessica! You rock!

Will YOU be the next Fan Of The Day? Get all the deets at the Fan Of The Day page ... or fill out the form below!

--J.C.

Fan Of The Day #5: Another Michael! by J.C. Hutchins

Yesterday's Fan Of The Day was named Michael ... and today's is, too! They're not clones -- though they both share a love for 7th Son. Let's meet today's Michael, and see what creative endeavor he's up to!

Michael Rigg

Your location: Chicago, IL, USA

Website, Twitter, etc.: http://www.michaelrigg.com

Your hobbies or interests: Writing, guitar, film, videogames

7th Son fans rock because: Like the author-general they follow, the exude heart and energy. 7th Son fans know a great thing when the see it and they aren't afraid to say so. ROCK ON, BETAS!!!!

What else would you like The Beta Clone Army to know about you? I am a writer-idiot. I publish first drafts of my novels online. THE WORLD IS MY BETA READER. :) I also like Bjork AND Shania Twain. How does that happen? Insanity doesn't run in my family. It gallops.

Sweetness! Anyone who digs Bjork AND Shania is cool in my book -- I'm a fan of both of those musicians, as well! Be sure to check out Michael's work at his website. Thanks for being a superfan, buddy!

Will YOU be the next Fan Of The Day? Get all the deets at the Fan Of The Day page ... or fill out the form below!

--J.C.

Fan Of The Day #4: Michael by J.C. Hutchins

It's a new weekday, and that means a new Fan Of The Day! Permit me to introduce Michael, a proud Beta Clone shirt-wearin' 7th Son fan! Too cool for school!

Michael Gydian Hoff

Your location: Nyack, NY, USA

Website, Twitter, etc.: http://twitter.com/Gydian0

Your hobbies or interests: I am a podcast addict (60 subscriptions and climbing)!!

7th Son fans rock because: They are the most intense fans out there. Yes, I just said it -- so suck it up, Sigler! :) We also have a great reason to be fans!

What else would you like The Beta Clone Army to know about you? I am a nerd, and proud of it. D&D is teh awesome.

As a fellow nerd, I heartily thank Michael for letting his geek flag fly for all to see! Thanks for the support -- and wear that Beta Clone shirt with pride! You go, #200!

Will YOU be the next Fan Of The Day? Get all the deets at the Fan Of The Day page ... or fill out the form below!

--J.C.

Welcome, TIME.com readers! by J.C. Hutchins

If you're here thanks to the recent TIME.com "Podcasting Your Novel: Publishing's Next Wave?" article, welcome! Thanks for embracing your curiosity, firing up Google, and visiting. As reporter Hector Florin's excellent story said, I've spent the past three years promoting my fiction in an unconventional way. I record audio versions of my novels, and release them in free, serialized podcast form. It's a democratic, do-it-yourself way to publish fiction -- and the results are enjoyed by tens of thousands of listeners around the world.

My thriller novel trilogy 7th Son gained acclaim during its 2006-2007 release, and legions of 7th Son fans listened to the series and spread the word to friends and family. At present, episodes of the 7th Son trilogy have been downloaded more than 3.5 million times; more than 40,000 listeners have engaged with the story. The trilogy features human cloning, government conspiracies and a psychopathic villain armed with weapons that could destroy the planet. Find a synopsis here.

Thanks to listener support and evangelism, the series' first novel, Descent, will be published this fall by St. Martin's Press. My supernatural thriller, Personal Effects: Dark Art -- which I was hired to write as a direct result of 7th Son's online success -- will be released in June. Learn more about 7th Son's print release here; check out details about Personal Effects: Dark Art here.

If you're interested in listening to the free 7th Son podcast novel trilogy, visit its website, 7thSonNovel.com. And if you're new to podcasting, don't worry: there's an easy-to-understand "101" page that explains what podcasting is, and how to -- in just a few mouse-clicks -- download the entire 7th Son trilogy.

I hope you check out 7th Son, and become a fan (we call ourselves "The Beta Clone Army" -- it's a 7th Son thing, you'll soon understand). And equally important, I hope you check out the works of other novelists mentioned in the story: Scott Sigler and Mur Lafferty ... and please visit Podiobooks.com, the site for exploring more excellent podcast fiction.

Thanks again for visiting -- and please contact me if you have any questions!

Best wishes,

--J.C.